Architectural signage
Wayfinding signage
Wayfinding signage
The following projects include signage designs that I saw all the way through to city permitting, architecture teams, and construction teams.
Tributary Birmingham
Tributary is a mixed-use property in Birmingham, Alabama that opened in 2022. This property is accessed from a fast moving highway so signage needed to be large and easy to read. This signage design went through seven rounds of revisions with the client and lots of checking in with the fabricator of what was feasible. The sign required applying to the city of Birmingham for a special variance and building a berm where there used to be a ditch.
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Humble Pie
The Humble Pie branding project was an enormous endeavor that took two years, lots of handdrawing, coordinating with fabricators, sign ordinance permitting through the city government, and many, many assets.
Humble Pie had the advantage of being on a corner which allowed for signage on 3 sides. In total, there were five signs including a neon sign, an exterior marquee sign, an interior marquee sign, one painted sign, and one blade sign. The neon signs were modeled off of hand writing of the logo. The interior marquee signage sits above the bar that can be reads "Stay Humble" from below and seen from the mezanine level above.
Humble Pie had the advantage of being on a corner which allowed for signage on 3 sides. In total, there were five signs including a neon sign, an exterior marquee sign, an interior marquee sign, one painted sign, and one blade sign. The neon signs were modeled off of hand writing of the logo. The interior marquee signage sits above the bar that can be reads "Stay Humble" from below and seen from the mezanine level above.
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Juniper Cafe
Signage for Juniper Cafe included 2 signs: one neon sign and one blade sign. The neon sign was designed to be read from the furthest line of sight from the road which was 520 feet. The sign is non-channeled, basically lacking in-set metal letters, because of the detailed-ness of the logo. To increase legibility, the logo is painted in white behind the pink neon letters.These two signs underwent a city sign permitting and passed the requirements for height and size of sign.
Westside Paper Elevators
Elevators for Westside Paper development in Atlanta.
